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I graduated in May 1999 with a Master's degree in Human-Computer Interaction from the University of Michigan School of Information. The school's coursework was a lot of work, but also interesting, challenging, and great fun. Professionally, I consider myself a combination User Experience Architect and Usability Engineer. People rarely know what a "UEA" does, so I thought it would be useful to share a few case studies from my professional lifte. Hopefully, I'll be able to add something new every now and then. In the meantime, here are a few to get us started. The Kano Model and User Experience Architecture I gave a talk for the local Boston chapter of the Usability Professionals Association (UPA) in March 2004 on this topic. The Kano Model is frequently used in the business field for identifying opportunities in quality product engineering. My talk focused on ways to adapt this tool to the field of user experience design for Internet-based applications and communicating design priorities to clients. E-Marketplace
Case Study Client: E-Marketplace, Inc., an online business-to-business marketplace. E-Marketplace's client organizations respectively post and search for promising new business opportunities in a particular industry. Published: Spring 2001 Description: I worked on this project for about 6 months, from Fall 2000 through Spring 2001. I eased into the lead User Experience Architect position, gradually taking over from the Director of UEA, Paul, who had helped sell the project. My work on the project included:
Although the project was real, I changed the name of the client and some details to protect the innocent. My employer has also been renamed to "eBiz Consultants, Inc." Read the in-depth Case Study and check out samples for each of these project deliverables. Site Analysis Case Study Client: The brochureware-plus site for a consumable product of a packaged goods company Published: Spring 2001 Description: What mysteries can one discover by plumbing the depths of those arcane server logs? IP numbers, referrer pages, and activity stats, oh my! Honestly, this was my first time getting paid for playing server forensics expert, and it was great fun. I'd looked at server logs before for my own personal web site and for the U-M International Center where I was a webmaster. But it's somthing else entirely when it's for a "real" commercial site. This case study explains the methodology I followed and some lessons learned. I also offer advice for customizing your own server log tool to maximize the value of your reports. U-M SI Grad School Projects Curriculum
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